Our Story
tech that works
Let's be Honest
Let’s be honest: most toothbrushes are either cheap plastic eyesores or over-engineered gadgets with features you’ll never use. We thought it was time for something better.
just smile
How we Started
Netgen started with a simple question: "Why does taking care of your smile have to be so cluttered?" We looked at the sea of bulky chargers, neon-colored plastics, and wasteful packaging, and decided to build the opposite.
We’re not a faceless corporation. We’re a team of entrepreneurs who believe that the things you use every single day—the first thing you touch in the morning and the last at night—should be beautiful, efficient, and kind to the planet. We spent months obsessing over the power of every pulse, the precision of the water stream, and the way it feels on your gums because we know that in a busy life, the details matter.
Love your smile
The Mission
But a great product isn’t enough. We believe a brand should leave the world better than it found it. That’s why it’s our goal to commit a portion of every single sale to providing oral care kits and dental education to children in underserved communities—and we’re working to make that a reality very soon. When you upgrade your routine, you’ll be helping a child smile. It’s that simple.